Shoyoroll

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Shoyoroll
Company typeCorporation
Founded2006; 20 years ago (2006)
FounderVince “Bear” Quitugua
HeadquartersLos Alamitos, California,
United States
Area served
Worldwide
ProductsClothing, Brazilian jiu-jitsu gi
Websitewww.shoyoroll.com

Shoyoroll is an American jiu-jitsu lifestyle brand that designs and manufactures Brazilian jiu-jitsu gi, casual apparel, and accessories headquartered in Los Alamitos, California. It is one of the most popular jiu-jitsu brands in the world.[1]

History

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Shoyoroll was founded by Vince “Bear” Quitugua in 2006. Bear started making t-shirts and caps to show off his creative side inside his garage in Guam. Budo Videos, a martial arts online retailer, started to exclusively sell Shoyoroll gis in North America in 2009.[2]

Shoyoroll announced a collaboration with the IBJJF for an exclusive line of gis in 2023.[3] In 2023, Shoyoroll won 'Brand of the Year' at the JitsMagazine BJJ Awards.[4]

Partnerships

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Shoyoroll have made collaborations with other brands and companies such as Illest, EA Sports, Undefeated,[5] Albino and Preto[6] and RVCA.[7][8] They have also collaborated with ONE Championship to produce the official kit for their submission grappling division.[9]

See also

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References

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