Coordinates: 38°10′26″N 85°54′50″W / 38.174°N 85.914°W / 38.174; -85.914

WSFR

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WSFR
Broadcast areaLouisville metropolitan area
Frequency107.7 MHz
BrandingClassic Rock 107.7
Programming
FormatClassic rock
Ownership
Owner
History
First air date
May 24, 1994; 31 years ago (1994-05-24) (as WHKW)
Former call signs
  • WEAJ (August–October 1993)
  • WWSN-FM (October 1993-1994)
  • WHKW (1994–1995)
  • WHKW-FM (1995–1996)
Technical information[1]
Licensing authority
FCC
Facility ID55499
ClassB1
ERP7,400 watts
HAAT182 meters (597 ft)
Links
Public license information
WebcastListen live
Websitewww.classicrock1077.fm

WSFR (107.7 FM, "Classic Rock 107.7") is a commercial radio station that plays classic rock from the 1960s, 1970s, and 1980s. Its studios are in the SummitMedia facility on Chestnut Centre in Downtown Louisville and its city of license is Corydon, Indiana.

WSFR is a Class B1 FM station.[2] Its transmitter is off Lotticks Corner Road SE near Elizabeth, Indiana, west of the Ohio River. It shares its tower with WAY-FM station 105.9 WAYK and Alpha Media's 96.5 WGZB. The signal covers parts of Indiana and Kentucky.

History

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Before going on the air, the station was issued a construction permit with the call sign WEAJ in August 1993. It received the WWSN-FM call letters in October 1993. On May 24, 1994, the station officially signed on. It originally had a country music format as "The Hawk". The call sign switched to WHKW to match the Hawk branding. Six months after going on the air, the station was sold to Regent Broadcasting for $2.6 million.[3]

In May 1996, sister station WQLL's 1970s hits format and "Cool" branding moved to WHKW from 103.9 FM.[4][5][6] The station relaunched as classic hits-formatted "Star 107.7". In addition, the station changed call letters to WSFR.[7][8][9] Over time, the classic hits sound evolved to classic rock.

On October 28, 2011, WSFR changed its branding to "107.7 The Eagle". Even though the format remained classic rock, it began using the slogan "Louisville Classic Hits".[10][11] The station was owned by Atlanta-based Cox Radio, Inc.

On July 20, 2012, Cox Radio announced the sale of WSFR and 22 other stations to SummitMedia LLC for $66.25 million. The sale was consummated on May 3, 2013.[12][13]

On March 8, 2021, WSFR shifted its format from a classic hits and classic rock hybrid to all classic rock. It was still under the "107.7 The Eagle" branding, but was emphasizing the "Classic Rock" slogan.[14]

On December 20, 2022, WSFR dropped the "Eagle" branding and began calling itself "Classic Rock 107.7".[15]

Previous logos

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File:Wsfrlogo.jpg File:WSFR 107.7TheEagle logo.png File:WSFRNEWLOGO.png

References

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  1. ^ Lua error in Module:Citation/CS1/Configuration at line 2172: attempt to index field '?' (a nil value).
  2. ^ FCC.gov/WSFR
  3. ^ Broadcasting & Cable Yearbook 1997 page B-148. Retrieved Jan. 13, 2025.
  4. ^ [Tom Dorsey, "TV shows flock to DJ for story on balloon rescue," The Courier-Journal, May 24, 1994.]
  5. ^ Lua error in Module:Citation/CS1/Configuration at line 2172: attempt to index field '?' (a nil value).
  6. ^ Lua error in Module:Citation/CS1/Configuration at line 2172: attempt to index field '?' (a nil value).
  7. ^ Tom Dorsey, "Radio deals may lead to a lock on formats," The Courier-Journal, May 15, 1996.
  8. ^ Tom Dorsey, "Flurry of radio-station sales confirmed," The Courier-Journal, May 16, 1996.
  9. ^ Tom Dorsey, "Few sets stayed dim for TV Turnoff Week; kids respond to poll," The Courier-Journal, May 20, 1996.
  10. ^ Lua error in Module:Citation/CS1/Configuration at line 2172: attempt to index field '?' (a nil value).
  11. ^ Lua error in Module:Citation/CS1/Configuration at line 2172: attempt to index field '?' (a nil value).
  12. ^ Lua error in Module:Citation/CS1/Configuration at line 2172: attempt to index field '?' (a nil value).
  13. ^ Lua error in Module:Citation/CS1/Configuration at line 2172: attempt to index field '?' (a nil value).
  14. ^ SummitMedia Mixes Up Louisville Radioinsight - March 8, 2021
  15. ^ Lua error in Module:Citation/CS1/Configuration at line 2172: attempt to index field '?' (a nil value).
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