The X Factor Digital Experience

From Wikipedia, the free encyclopedia
Jump to navigation Jump to search
The X Factor Digital Experience
Created bySimon Cowell
Written by
  • Jon Reynaga
  • Carrie Borzillo
  • Margaret Kerrison
Directed byMarc Scarpa
Creative directorDaniel Frydman
Presented by
Judges
Theme music composerSimon Cowell
Country of originUnited States
Original languageEnglish
No. of seasons1
No. of episodes15
Production
Executive producers
  • Simon Cowell
  • Owen Leimbach
  • Jim Frenkel
  • Dan Pelson
ProducerMarc Scarpa Mike Rotman
Running time60–150 minutes
Production companies
Original release
NetworkFox
ReleaseOctober 25 (2011-10-25) –
December 22, 2011 (2011-12-22)

The X Factor Digital Experience is a live digital pre-show produced by SYCOtv, FOX, Sony and FremantleMedia North America that aired in 2011 ahead of The X Factor. In addition to watching the program live on television, the audience was able to participate on multiple platforms in real-time.[1]

Participants could start online with the streaming digital pre-show one hour prior to each live televised broadcast. Hosts Taryn Southern,[2] Jim Cantiello[3] and Dan Levy along with guests—including judges Simon Cowell, L.A. Reid, Paula Abdul and Nicole Scherzinger[4]—and participants discussed performances, contestant's fashion, and song choices. Participants could tweet questions live to the hosts and their guests and some fans were selected to join the live-stream via Skype.[5]

X Factor Digital was honored with a Cannes Bronze Lion for Branded Content and Entertainment at the Cannes Lions 59th International Festival of Creativity[6] and was an Official Honoree in the Interactive Advertising category for the 16th Annual Webby Awards.[7]

References

[edit | edit source]
  1. ^ Lua error in Module:Citation/CS1/Configuration at line 2172: attempt to index field '?' (a nil value).
  2. ^ Lua error in Module:Citation/CS1/Configuration at line 2172: attempt to index field '?' (a nil value).
  3. ^ Lua error in Module:Citation/CS1/Configuration at line 2172: attempt to index field '?' (a nil value).
  4. ^ Lua error in Module:Citation/CS1/Configuration at line 2172: attempt to index field '?' (a nil value).
  5. ^ Lua error in Module:Citation/CS1/Configuration at line 2172: attempt to index field '?' (a nil value).
  6. ^ Lua error in Module:Citation/CS1/Configuration at line 2172: attempt to index field '?' (a nil value).
  7. ^ Lua error in Module:Citation/CS1/Configuration at line 2172: attempt to index field '?' (a nil value).
[edit | edit source]