Rodd's

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Rodd's
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Rodd's Cold Brew Oat Latte bottle
TypeCoffee
ManufacturerAMC Global
OriginUnited Kingdom
IntroducedMay 2025; 1 year ago (2025-05)
VariantsCold Brew Iced Latte, Matcha Latte With Vanilla, Waffle Oat Latte, Tiramisu Oat Latte
Websitehttps://rodds.cafe/

Rodd's is the brand name of a bottled iced coffee launched in May 2025 by YouTubers William Lenney (WillNE) and James Marriott. It is a dairy-free and plant-based iced coffee which was first made available in Sainsbury's stores across the UK on 1 May 2025.

History

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Before the product's launch, Lenney and Marriott began an Instagram page teasing the launch of the new product. The pair wore t-shirts reading "FOLLOW @roddsroddsrodds" in various YouTube videos leading viewers to follow the accounts online, which reached over 95,000 followers before launch.[1]

Speaking to The Times, Lenney said "We felt like you would go into the store and you’d end up with a milkshake instead of an iced coffee. We just didn’t really like the feel and the amount of sugar and the calories in some of them".[1]

Overview

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Rodd's is sold in 250ml bottles at £2.20 per bottle.[2] It is marketed to a Gen Z audience.[2] The product's label is mostly black with a pair of eyes on the front as well as the logo and coloured stamp depending on which of the four flavours the bottle contains.

References

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  1. ^ a b Lua error in Module:Citation/CS1/Configuration at line 2172: attempt to index field '?' (a nil value).
  2. ^ a b Lua error in Module:Citation/CS1/Configuration at line 2172: attempt to index field '?' (a nil value).