Qcue
| Company type | Private |
|---|---|
| Industry | Internet, Computer software |
| Founded | Austin, Texas |
| Headquarters | , United States |
Area served | Worldwide |
| Website | Qcue.com |
Qcue is an Austin-based company that offers dynamic and time-based pricing solutions to live entertainment organizations, enabling to gather information and adjust ticket prices relative to demand. The company was founded in 2007.
History and clients
[edit | edit source]In 2009, Qcue was the first to introduce dynamic pricing to sports, working with the San Francisco Giants of Major League Baseball, who selected Qcue to implement a pilot program across of 2,000 seats in the View Reserved and Bleachers.[1]
Later in 2009, the Dallas Stars became the first National Hockey League club to launch dynamic pricing.[2]
In 2010, the Giants expanded dynamic ticket pricing throughout the entire venue.[3] Additionally, the Utah Jazz and two other National Basketball Association organizations launched dynamic pricing using Qcue.[4] In July 2010, Qcue partnered with Major League Baseball Advanced Media and Tickets.com to display prices on team webpages.[5] In 2011, additional professional sports organizations signed with Qcue, including the Oakland A’s, St. Louis Cardinals[6] and New York Mets.[7]
At the start of the 2012 season, Qcue had 15 Major League Baseball clients.[8] Additionally, for the first time, dynamic pricing was used during the Major League Baseball postseason by the San Francisco Giants, Oakland A’s and St. Louis Cardinals.[9]
In 2013, the Texas Rangers selected Qcue.[10]
Awards and recognitions
[edit | edit source]In 2007, Qcue won business plan competitions through the McCombs School of Business Moot Corp and the Rice Business Plan Competition sponsored by the Rice Alliance for Technology and Entrepreneurship.[11]
In 2011, Qcue was named one of Fast Company's 10 Most Innovative Companies in Sports.[12]
In 2013, Qcue was named one of the 50 Most Innovative Companies in the World by Fast Company and the 3rd Most Innovative Company in Sports behind Nike and the NBA.[13]
See also
[edit | edit source]References
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