Pripps
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| Location | Gothenburg, Sweden | ||||||||||
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| Opened | 1828 | ||||||||||
| Owned by | Carlsberg | ||||||||||
| Website | www | ||||||||||
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Pripps is a former major brewery in Sweden and is now a part of Carlsberg,[citation needed] in which Pripps remains as a trademark. The company was based in Stockholm; their main product was Pripps Blå (Pripps blue). They also owned Ramlösa. Pripps was founded in Gothenburg by Johan Albrecht Pripp in 1828.
Beer
[edit | edit source]Pripps Blå, lit. Pripp's Blue, is a light lager first introduced in 1959; it is said to be one of the most popular beers in Sweden.[1]
Pripps Blå is an inexpensive beer, for it is brewed with exactly 51% barley — the minimum amount of barley in beer required by Swedish law. A low-calorie version called Pripps Blå Light[2] is also made. Other versions are Pripps Blå Extra Stark,[3] a full malt, extra strong beer with 7.2% alcohol and Pripps Blå Pure[4] with a lower carbohydrates content, scheduled to replace Pripps Blå Light.
Joint ventures
[edit | edit source]Pripps, at the time a subsidiary of the Procordia, founded the National Brewery Ltd as a joint venture with the government of Vanuatu in 1989, releasing their flagship Tusker beer the following year.[5]
Brewery
[edit | edit source]The beers are brewed at Carlsberg Sverige.
CEOs of Pripps bryggerier AB
[edit | edit source]- 1972-1981 - Kurt Rydé
- 1981-???? - Nils Holgerson
- 1985-1986 - Bill Fransson
- 1986-1990 - Hans Källenius
- 1990-1992 - Andreas Ericson
References
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External links
[edit | edit source]- Official Pripps website (in Swedish)
- Official Pripps Blå website (in Swedish)
- RateBeer