House of Eternal Return
| House of Eternal Return | |
|---|---|
 Meow Wolf's House of Eternal Return in Santa Fe | |
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| General information | |
| Type | Immersive art exhibition |
| Location | Santa Fe, New Mexico, United States, 1352 Rufina Cir, Santa Fe, NM 87507[1] |
| Opened | March 17, 2016[3] |
| Owner | Meow Wolf |
| Technical details | |
| Size | 20,000 square feet (exhibition)[2] |
| Website | |
| meowwolf | |
House of Eternal Return is a permanent immersive art installation in Santa Fe, New Mexico, created and operated by Meow Wolf. It opened in March 2016 inside a 33,000 sq ft (3,100 m2) former bowling alley and contains a roughly 20,000 sq ft (1,900 m2) walk-through exhibition built by a large team of artists and collaborators.[3][2] The project received early financial support from author George R. R. Martin for acquisition and refurbishment of the building.[4]
Development
[edit | edit source]Meow Wolf formed in 2008 as a Santa Fe–based art collective producing temporary, collaborative installations.[5] In 2014–2015 the group pursued a permanent venue; Martin pledged about $2.7 million toward purchase and renovation of the former Silva Lanes property on Rufina Circle.[4] Local reporting placed the building at approximately 33,000 sq ft (3,100 m2).[6] The installation was built over roughly two years by more than 100 artists and collaborators and opened to the public in March 2016.[3][7]
Design
[edit | edit source]The installation centers on a full-scale Victorian-style house constructed inside the exhibition space; hidden passageways and portals (including a refrigerator and fireplace) connect to other environments across multiple rooms and corridors.[3] Trade and local coverage describe more than 70 rooms and interactive elements across the exhibition’s footprint.[8]
History
[edit | edit source]The site closed during the COVID-19 pandemic and reopened on March 19, 2021, with capacity limits and reduced operating days.[9][10]
Reception
[edit | edit source]Coverage at opening characterized the installation as a large, multiroom immersive environment built inside a former bowling alley.[3][7] In its first year, the venue reported attendance of about 400,000; trade press placed first-year revenue at roughly $6–7 million.[11][12] House of Eternal Return received a 2017 Thea Award from the Themed Entertainment Association.[13] The complex also functions as a small music venue; local and national coverage notes a capacity of roughly 400 for performances.[14]
See also
[edit | edit source]References
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