Foster & Kleiser
Foster & Kleiser was an American advertising company founded in 1901 that grew into the "west coast's leading billboard company".[1][2] Among its notable employees was Maynard Dixon who credited his five years spent as a billboard painter at the company with helping prepare him as a muralist.[3] Another notable employee was Maurice Del Mue.[4] In the 1970s, many of the iconic billboards advertising new rock acts on Los Angeles' Sunset Strip were hand-painted by Foster & Kleiser artists, who worked from a "space the size of an airplane hangar".[5]
In 1952 Foster & Kleiser was purchased by W. R. Grace and Company.[6] Beginning in the 1980s, it would go through a number of name changes, sales, and acquisitions, becoming or being acquired by Metromedia, Patrick Media Group, Ackerley Group, and Eller Media.[7] In 1997, Eller Media was acquired by Clear Channel Outdoor.[1]
References
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