Foodics
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| Company type | Private |
|---|---|
| Industry | Fintech, SaaS |
| Founded | 2014 |
| Founders | Ahmad Al-Zaini, Mosab Alothmani |
| Headquarters | Riyadh, Saudi Arabia |
Area served | Middle East, North Africa, International |
Key people | Ahmad Al-Zaini (CEO), Mosab Alothmani (CTO) |
| Products | Point of sale, restaurant management software, Foodics Pay, Foodics Capital |
| Services | Cloud-based POS, payment processing, fintech services |
| Website | https://www.foodics.com |
Foodics is a Saudi Arabian technology company that develops a cloud-based point-of-sale (POS) and business management platform for food and beverage. Founded in 2014 by Ahmad Al-Zaini and Mosab Alothmani, the company is headquartered in Riyadh, Saudi Arabia.[1] Foodics provides software that enables restaurants and retailers to manage sales, inventory, staff scheduling, loyalty programs and e-commerce operations. The company is licensed as a fintech by the Saudi Central Bank (SAMA) and offers integrated payment services.[2][3] As of 2025, Foodics serves more than 30,000 outlets in over 35 countries.[4]
History
[edit | edit source]Foodics was established in 2014 by Ahmad Al-Zaini and Mosab Alothmani in Khobar, Saudi Arabia.[5][6] In 2015, the company joined the Badir Technology Incubator.[5]
In 2017, Foodics raised its first external funding, a US$4 million Series A round led by Raed Ventures and the Riyad Taqnia Fund. At the time, its platform operated primarily as an iPad-based POS system covering transactions, inventory, scheduling, loyalty and e-commerce.[5]
In February 2021, the company closed a US$20 million Series B round led by Sanabil Investments and co-led by Saudi Technology Ventures (STV), with participation from Endeavor Catalyst, Elm and Derayah.[7]
In January 2022, Foodics acquired POSRocket, a Jordanian cloud-based POS provider. In April of the same year, Foodics secured a US$170 million Series C funding round led by Prosus and Sanabil, the largest SaaS financing in the Middle East at that time.[6][8][9][10] By then, the platform had processed about six billion transactions since its inception.[11]
Since late 2022, Foodics has expanded its operations in Gulf region, including Qatar and Egypt, and has launched fintech services such as Foodics Capital, a merchant lending platform.[11]
In February 2025, the company acquired a UK-based Solo Venture to expand its self-ordering technology.[12] Foodics also invested in three different startups that focus on AI, data analytics, and supply chain, including Norma, an AI-driven data analytics firm that allows businesses understand customer behavior; Add, an integrated accounting system that simplifies financial reporting, and Arzaq Plus, a platform for supply chain management.[12]
References
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