Experiential gifts
Jump to navigation
Jump to search
This article needs additional citations for verification. (August 2011) |
Experiential gifts, also known as gift experiences, are gifts of experiences instead of material possessions. Experiences include adventures, dining, travel and music. Experiential gifts have become a rapidly growing segment within the annual gift industry.
Market surveys
[edit | edit source]As of 2009, the experiential gift market is an established, highly competitive multi-million-dollar market in the United Kingdom and Australia and an emerging category in the USA.[citation needed]
Experiential gifts also capitalise on consumers' growing comfort with purchasing gifts online. According to a December 2012 survey, 69 percent of UK experience days were bought online.[1]
See also
[edit | edit source]References
[edit | edit source]- ^ Lua error in Module:Citation/CS1/Configuration at line 2172: attempt to index field '?' (a nil value).
 | This marketing-related article is a stub. You can help Wikipedia by expanding it. |