Elements CRM iOS
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Elements CRM iOS is a Mac Customer Relationship Management (Mac CRM) solution built by Ntractive for Apple business using Apple devices. Offered as a Cloud computing subscription-based service, Elements CRM iOS is a universal mobile app for the iPhone and iPad. Elements CRM iOS is an add-on to the Elements CRM desktop app. The iPad CRM version of Elements CRM iOS looks, works and feels like the desktop app.[1] The iPhone CRM app is a limited version of the most important functions of the desktop app.[2]
History
[edit | edit source]Ntractive
[edit | edit source]Ntractive is a privately held software development company based in Grand Forks, North Dakota[3] that markets business software to small to medium-sized companies. Established in 2006, the company's sole product is Elements CRM, a customer relationship management application aimed at small businesses that use Mac OS X computers, iPads and iPhones.[4][5]
Elements CRM is a cloud based app that employs a unique site-specific browser to merge OS X desktop and web application functionality. The product was first introduced to the public at a keynote address during Apple's 2007 World Wide Developer's Conference.[6][7] The official launch of Elements SBM (the product's original name) 1.0[8] took place at Macworld/iWorld 2009. The product was then renamed Elements CRM and with its 2.0 release was awarded the honor of Apple "Staff Pick" in July, 2009.[5][9]
Methodology
[edit | edit source]Mac CRM
[edit | edit source]Mac Customer Relationship Management (Mac CRM) is an approach to managing a company's interaction with current and future customers on Apple Inc Desktop computers and iOS devices only.[10] Mac CRM solutions are not web-based only applications that use a web browser for interaction. Instead, a Mac CRM is a combination of a cloud based app built with Apple's programming language Objective-C or Swift (programming language). Mac CRMs involve using Apple only devices and technology to organize, automate, and synchronize sales, marketing, customer service, and technical support.[citation needed]
References
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