Caffeine-Free Pepsi

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Caffeine Free Pepsi
File:Pepsi caffeine free newlogo.png
File:Caffeine free Diet Pepsi.jpg
Can of Caffeine-Free diet Pepsi
with the 2005 design
TypeCola
ManufacturerPepsi
OriginUnited States
Introduced1982; 44 years ago (1982)
Related productsCaffeine-Free Coca-Cola
Websitepepsi.com/caffeine-free

Caffeine-Free Pepsi is a version of Pepsi that omits the caffeine that is customarily part of a cola. The drink has been marketed by PepsiCo since 1982. A sugar-free variant, Caffeine-Free Diet Pepsi, also exists. Caffeine-Free Pepsi is marketed and distincted with a gold colored brand and packaging.[1]

History

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The product was introduced under the brand name Pepsi Free in 1982.[2] It was claimed by PepsiCo to be 99.7 percent caffeine free.[3] Diet Pepsi Free, a version based on Diet Pepsi, was also launched.[4][5] The "Pepsi Free" name was phased out by 1987[citation needed] and both were rebranded to their present names. As of 1994, it ranked as the 10th most sold soft drink in the United States.[6]

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Pepsi Free (as it was then known) was the subject of a scene in the 1985 blockbuster film Back to the Future. Upon entering a café in 1955, Marty McFly (Michael J. Fox) asks for a Tab (Coca-Cola's first version of a sugar-free soft drink, which was not available until 1963) and is told that he cannot have a "tab," unless he orders something. He then asks for a Pepsi Free and is told, "If you want a Pepsi, pal, you're gonna pay for it!" ("Free" is here being mistaken for gratis.).[7][8]

Notes

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