Artesian Builds

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Artesian Future Technology LLC
Company typeLimited liability company
IndustryComputer hardware
Defunct2022 (2022)
FateBankrupt
HeadquartersSan Francisco, California
Key people
Noah Katz (CEO)
Websitehttp://www.artesianbuilds.com (archived)

Artesian Future Technology LLC, doing business as Artesian Builds, was an American custom PC manufacturing company.

History

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Artesian Builds was founded as Artesian Future Technologies in 2017 by Noah Katz to sell cryptocurrency mining rigs.[1] Katz's other business venture was an Etsy store selling custom cosplay armor founded in 2015.[2] Artesian Future Technologies was rebranded in 2020 as Artesian Builds to a custom high-end PC gaming manufacturer. Artesian would build PCs live on Twitch.[2]

Controversy

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On March 1, 2022, Artesian held a Twitch live stream where it held sweepstakes to give away a PC. A streamer, Kiapiaa, won the giveaway, but Katz refused to give her the PC, claiming that she did not meet the requirements to be an "ambassador" because she didn't have a big enough social media following. Katz proceeded to reroll the sweepstakes. The decision caused an immediate uproar, with the company apologizing.[3]

Bankruptcy and aftermath

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On March 9, 2022, Artesian announced that it suspended all of its activities. On June 18, 2022, Artesian announced that it was holding a bankruptcy auction to sell off its assets. The assets sold in the auction included PC components, PCs, and GPUs.[4][5][6]

References

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