Ananda TV

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Ananda TV
আনন্দ টিভি
CountryBangladesh
Broadcast areaNationwide
HeadquartersBanani, Dhaka
Programming
LanguageBengali
Picture format576i SDTV
Ownership
OwnerATV Limited
History
Launched11 March 2018; 8 years ago (2018-03-11)
FounderAbbas Ullah Shikder
Links
Websiteanandatv.tv

Ananda TV (Bengali: আনন্দ টিভি; lit.'joy TV'),[1] also known by its acronym ATV (Bengali: এটিভি),[2] is a Bangladeshi Bengali-language privately owned satellite and cable television channel headquartered in the Chairman Bari neighborhood of Banani in Dhaka,[3] which commenced official transmissions on 11 March 2018 with the "Hridoyer Kotha Bole" (হৃদয়ের কথা বলে; lit.'Tells the sayings of the heart') slogan.[4][5] The channel's programming consists of both news and entertainment.[2]

History

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Ananda TV was initially licensed as 'ATV' by the Bangladesh Telecommunication Regulatory Commission in November 2013.[6] Its frequency allocation was granted in January 2015.[7] Ananda TV commenced test transmissions on 24 January 2018.[8] Later, they were allowed to officially commence transmissions on 14 February 2018.[8]

A press conference regarding the launch of the channel was held in its headquarters on 10 March. Later, Ananda TV officially began broadcasting the following day, with a launch ceremony held.[2] It also claimed to aim to showcase the Bengali culture and heritage to audiences by the spirit of the liberation war.[2][9]

The channel's founder was Abbas Ullah Shikder, the producer of the popular 1989 Bangladeshi film, Beder Meye Josna, who later died on 18 January 2020.[10][11] Others present at the launch ceremony were the Minister of Information Hasanul Haq Inu, Ananda TV's former chairman Hasan Taufique Abbas, and former managing director Nurul Islam.[2] The channel began broadcasting via the Bangabandhu-1 satellite in 2019.[12] On 21 August 2021, the building where Ananda TV is based in caught on fire.[3]

References

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