Troller Veículos Especiais

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Troller Veículos Especiais S/A
Company typeSubsidiary
IndustryAutomotive
Founded1995; 31 years ago (1995)
FounderRogério Farias
Defunct2021; 5 years ago (2021)
HeadquartersHorizonte, Ceará, Brazil
Area served
Latin America and Caribbean
Key people
ProductsTroller T4
Number of employees
470 (January, 2021)
ParentFord Brasil
(2007–2021)
Websitetroller.com.br
Footnotes / references
[1]

Troller Veículos Especiais S/A (Troller) was a Brazilian off-road vehicle manufacturer. Founded in 1995 in Horizonte, Ceará, it became a subsidiary of Ford in 2007.[2] The Troller T4 was a flagship vehicle, which had featured successfully in several rally races around the world, including the Dakar Rally.

Etymology

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The name Troller is a Brazilian adaptation of the English word Troll, which refers to a character of the Scandinavian legends that dwells forests and caves of Norway.[3]

History

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File:Troller Conceito TR-X (8159260127).jpg
Troller Conceito TR-X exhibited in 2012

Troller started in 1995, by Rogério Farias. In April 1996, the first prototype was built.[4]

In 1997, the company was bought by the entrepreneur Mário Araripe, who formed a partnership with Rogério Farias; the first gasoline-powered T4 was built.[4][5] The mass-production of the vehicle started in 1999, when a factory was built in the municipality of Horizonte.[4]

In 2005, a manufacturing plant opened in Angola to build the T4 for the African market.[6] In January 2007, Ford do Brasil announced Troller's acquisition for R$400 million (2007)[7] (US$205.44 million).[2][8]

On 14 December 2009, a Troller made the news when it cleared São Paulo's flooded streets during a news broadcast, at the time, the company played along and tried to find the driver.[9] The T4 received a redesign in 2014.

The Troller plant in Horizonte was closed by the end of 2021, with Ford ending all its production in Brazil.[10][11] The brand and the Technology was not put for sale, just the industrial complex which comprises a land of 120,142 m2 (0.046387 sq mi) with 21,736 km2 (8,392 sq mi) of floor area. The special tax regime, valid until 2025, would also be linked to the factory.[8]

The state owned company expropriated the 129,000 m² of land that was for sale and seems to re-assemble electric hybrid vehicles, six models from three brands, starting in 2025. The investment of R$ 400 million would be for the first phase 255 direct employees. The Plant where the assembly is planned in Horizonte was ceded by Adece to Comexport under a loan-for-use arrangement, where 3 years ago was ex Troller of ex Ford, meaning the forests behind with a total land of 550 000 m² is to be devasted near the water supply.[12]

The Chevrolet Spark EUV is being assembled since 3 December 2025 in this plant.[13][14]

Models

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See also

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  • TAC Stark - another Brazilian four-wheel drive vehicle.

References

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