Blinkit

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Blinkit
FormerlyGrofers (2013–2021)
Company typeSubsidiary
IndustryQ-commerce
FoundedDecember 2013; 12 years ago (2013-12)
FoundersAlbinder Dhindsa
Saurabh Kumar[1]
HeadquartersGurgaon, Haryana, India
Area served
India
Key people
Albinder Dhindsa (CEO)
ProductsBistro
ServicesOnline grocer[2]
RevenueIncrease ₹5,206 crore (US$620 million) (FY25)[3]
ParentEternal Limited[4]
Websitewww.blinkit.com

Blink Commerce Private Limited, doing business as Blinkit (formerly Grofers), is an Indian quick-commerce company owned by Eternal Limited.[5][6][7] It was founded in December 2013 and is based in Gurgaon.[8][9]

Customers of the company use a mobile application to order groceries and essentials online, which are sourced from the company's dark stores and delivered in 10 minutes.[10] Blinkit operates in 153 cities in India, as of March 2025.[11]

In 2022, Zomato Limited (now Eternal) acquired Blinkit for US$568 million in an all-stock deal.[12][13]

History

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The company, originally named Grofers, was founded in December 2013 by Albinder Dhindsa and Saurabh Kumar,[14] who had first met each other while working for Cambridge Systematics during the late 2000s.[15] The startup piloted in Delhi NCR before expanding to other cities in India.[citation needed]

After seven years of operations as an online grocery delivery service,[16] Grofers introduced express grocery delivery in India in 2021, by building a dark store network. In June 2021, Zomato Limited (now Eternal) acquired a 9.3% stake in Grofers for $100 million.[17] In July 2021, Grofers was reportedly delivering groceries in 15 minutes in Gurgaon.[18] A month later, in August 2021, it introduced 10-minute delivery in 12 large cities.[19][20] By November 2021, the company was delivering 125,000 orders per day.[21]

On 13 December 2021, Grofers changed its brand name to Blinkit[22] in line with its vision to embrace quick-commerce.[23][24][25][26] By the end of 2021, the company had raised about US$630 million from investors including SoftBank, Tiger Global and Sequoia Capital.[27][28][29]

In March 2022, the cash-strapped Blinkit fired 1,600 employees and ground staff, nearly 5% of its total workforce. Soon after, Zomato granted a US$150 million loan to Blinkit and entered talks to acquire it.[30][31] On 24 June 2022, Zomato announced that it would acquire Blinkit for US$568 million in an all-stock deal.[12] The acquisition was completed on 10 August 2022.[13][32]

Services

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Blinkit primarily delivers groceries, fresh fruits, vegetables, meat, stationery, bakery items, personal care, baby and pet care products, snacks, and flowers, among others.[33]

Criticism

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In August 2021, the company's 10-minute delivery service faced criticism with concerns raised over the safety of delivery partners. CEO Albinder Dhindsa, in a tweet, defended the mechanism behind express delivery and claimed that there had been zero accidents.[34][35]

In June 2022, a Bengaluru-based web development company called Blinkhit filed a trademark infringement lawsuit against Blinkit.[36]

In April 2023, hundreds of Blinkit delivery partners in Delhi NCR, where about half of the company's dark stores were located, went on strike after a revision in payout structure resulted in lower earnings for them. This led to a temporary closure of many dark stores.[37]

In June 2024, the FSSAI conducted a raid on a Blinkit warehouse in Telangana, uncovering multiple food safety violations, including unhygienic storage and handling, expired food products, and packets suspected of infestation.[38][39]

Funding rounds

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Source:[40]

Transaction Name Number of Investors Fund Raised
Series A 1 US$500K
Series B 2 US$10M
Series C 2 US$36.5M
Series D 5 US$120M
Series E 3 US$58.6M
Series F 7 US$264M
Sale Zomato Limited US$568.31M

See also

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References

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